Okay, regarding my last post - my intro was supposed to be sarcastic, which was a bad idea because sarcasm is hard to detect over the Internet. Elizabeth is seriously pretty cool. Her family has a county in Ireland named after them. She bakes good cookies. She gave me a spot to study for finals in the library. I'm actually sitting across from her right now. She's focused studying Animal Phys while I just gave up on Gen Bio to write another blog.
This one is also from the Swoosh company. It puts you in the point of view as if you're rising up in the European football (soccer) ranks. Guy Ritchie, Madonna's ex, directed.
Nike creates an adrenaline rush with this one. The camera work is amazing; it feels as if you're really playing soccer. It's like you get the experience without doing all the training.
There are some really high profile cameos in this commercial too. You get called up by Wegner, Arsenal's coach and then you're scored on by Christiano Ronaldo, the 'World's Best Footballer. My favorite cameo is from Zlatan Ibrahimović, star striker for Inter Milan - my favorite soccer team. He's in the blue and black striped uniform around 1:03. He scores.
I love the attention to detail Ritchie paid. You start at a division two soccer club, where you make the penalty kick to win the game. You're team is overjoyed, but there are only people standing on the sidelines to witness the shot. After being promoted to a better club, running up stairs and getting the girl, you're in the European championships. You throw up because you're so nervous. Confetti greets your entrance to the ginormous stadium. You're presented with another free kick to win the game. Do you make it? Only Nike knows.
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1 comment:
What an amazing commercial. I think it's interesting that top-name directors are doing this. How much money did Nike spend?
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